{"id":1783,"date":"2026-11-04T05:37:11","date_gmt":"2026-11-04T05:37:11","guid":{"rendered":"https:\/\/www.coversure.in\/blog\/?p=1783"},"modified":"2026-11-13T11:46:43","modified_gmt":"2026-11-13T11:46:43","slug":"lic-new-jeevan-anand-plan-715-meaning-benefits-returns-who-should-buy-it","status":"publish","type":"post","link":"https:\/\/www.coversure.in\/blog\/life-insurance\/lic-new-jeevan-anand-plan-715-meaning-benefits-returns-who-should-buy-it\/","title":{"rendered":"LIC New Jeevan Anand (Plan 715): Meaning, Benefits, Returns &#038; Who Should Buy It"},"content":{"rendered":"<h2><b>LIC New Jeevan Anand: The Endowment Plan That Refuses to Say Goodbye<\/b><\/h2>\n<table>\n<tbody>\n<tr>\n<td>\n<h3><b>Quick Gist<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">LIC&#8217;s New Jeevan Anand (Plan 715, UIN 512N279V03) is a participating, non-linked endowment plan that also provides lifelong cover. You choose a policy term of 15 to 35 years and pay premiums throughout it. If you die during the term, nominees receive the higher of 125% of the sum assured or seven times the annualised premium, plus declared bonuses, never below 105% of premiums paid. If you survive, you receive the sum assured plus bonuses at maturity, and the policy then pays the basic sum assured on later death with no further premiums. Entry age is 18 to 50, and the minimum sum assured is \u20b92,00,000.<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3><b>The Policy That Outstays Its Own Ending<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">A typical endowment plan makes a tidy promise. Pay for a fixed number of years, collect a lump sum, and the file closes. The cover vanishes the moment the cheque clears. New Jeevan Anand breaks that script. At maturity you collect your money, and the cover stays.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A little context explains why that matters. On 1 September 1956, Parliament nationalised life insurance in India and merged more than 245 insurers and provident societies into the Life Insurance Corporation of India, with \u20b95 crore of government capital and a brief to take cover to every corner of the country. LIC remains state-owned, is headquartered in Mumbai and has been listed on the exchanges since May 2022. Its shelf carries term, endowment, money-back and whole life plans, and each solves a different problem.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">New Jeevan Anand sits between two of those shelves. It is an endowment plan, with a fixed term and a maturity payout, wearing a whole-life tail. &#8220;Par, non-linked&#8221; completes the description. Participating means the policy shares in LIC&#8217;s surplus through bonuses. Non-linked means no market units are involved. The sum assured is fixed, and only the bonuses move.<\/span><\/p>\n<p><b><i>One note on names. This is New Jeevan Anand (plan 715). The original Jeevan Anand, sold from 2002 to 2014 under Table 149, is a different policy. If that older one is the policy in your drawer,<\/i><\/b><a href=\"https:\/\/policycheck.coversure.in\/lic\"> <b><i>LIC Policy Check<\/i><\/b><\/a><b><i> can work out what it would pay today and what it earns a year.\u00a0<\/i><\/b><\/p>\n<h3><b>New Jeevan Anand at a Glance<\/b><\/h3>\n<table>\n<tbody>\n<tr>\n<td><b>Parameter<\/b><\/td>\n<td><b>New Jeevan Anand<\/b><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Plan type<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Participating, non-linked, individual endowment savings plan with lifelong cover<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Plan no. \/ UIN<\/span><\/td>\n<td><span style=\"font-weight: 400;\">715 \/ 512N279V03<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Policy term<\/span><\/td>\n<td><span style=\"font-weight: 400;\">15 to 35 years<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Premium paying term<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Same as the policy term<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Entry age<\/span><\/td>\n<td><span style=\"font-weight: 400;\">18 (completed) to 50 (nearer birthday); maturity age capped at 75<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Sum assured<\/span><\/td>\n<td><span style=\"font-weight: 400;\">From \u20b92,00,000, no upper limit<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Cover after maturity<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Basic sum assured on death, with no further premiums<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Premium frequency<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Yearly, half-yearly, quarterly, monthly (NACH only) or salary deduction<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Lowest sample premium<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u20b96,517 a year for \u20b92 lakh at age 20 on the 35-year term, before taxes. Monthly mode carries no rebate, so expect a figure a touch above one-twelfth of the annual premium<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Lock-in<\/span><\/td>\n<td><span style=\"font-weight: 400;\">No formal lock-in. Surrender opens after year one, with a guaranteed value from two full years of premiums<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Charges<\/span><\/td>\n<td><span style=\"font-weight: 400;\">None itemised, so costs sit inside the premium. Extras: taxes, underwriting extra premium, rider premiums, a \u20b975 duplicate-policy fee, and loan and revival interest<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Policy loan<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Up to 75% of surrender value (65% if paid-up) after two years of premiums<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Free look<\/span><\/td>\n<td><span style=\"font-weight: 400;\">30 days<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><b>Note:<\/b><span style=\"font-weight: 400;\"> interest rates quoted in LIC&#8217;s literature are for 2024-25 and reset every May, so confirm the current figure before you commit.<\/span><\/p>\n<p><a href=\"https:\/\/www.coversure.in\/?utm_source=blog&amp;utm_medium=website&amp;utm_campaign=blog&amp;utm_id=1#bookacall\"><b><i>If this gets too complex or overwhelming, reach out to a CoverSure advisor!<\/i><\/b><\/a><\/p>\n<h3><b>The Features, One at a Time<\/b><\/h3>\n<h4><b>A Term You Choose, a Premium You Keep Paying<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Policy terms run from 15 to 35 years, and unlike limited-pay plans, premiums continue for the whole term. Maturity age cannot pass 75, so the longest terms belong to younger entrants. Rohan, 30, picks \u20b910 lakh on a 35-year term. The sample rate scales to roughly \u20b934,800 a year before rebates, paid until 65. Thirty-five years of due dates is a long relationship, and the Insurance Portfolio feature in the<\/span><a href=\"https:\/\/coversure.onelink.me\/40Yt\/blog\"> <span style=\"font-weight: 400;\">CoverSure app<\/span><\/a><span style=\"font-weight: 400;\"> keeps every policy and renewal date in one dashboard.<\/span><\/p>\n<h4><b>Death Benefit During the Term<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">With the policy in force, the nominee receives the higher of 125% of the basic sum assured or seven times the annualised premium, plus vested bonuses and any final additional bonus. The total never falls below 105% of premiums paid. Rohan&#8217;s cover therefore opens at \u20b912.5 lakh. To test whether a figure like that fits your own household, run it through<\/span><a href=\"https:\/\/www.coversure.in\/riskcalculator\"> <span style=\"font-weight: 400;\">CoverSure&#8217;s CoverRisk Calculator<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h4><b>Maturity Benefit and the Bonus Layers<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Survive the term and you receive the basic sum assured plus vested simple reversionary bonuses and any final additional bonus. Reversionary bonuses are declared at the end of each financial year and, once declared, become guaranteed. The final additional bonus arrives only at death or maturity, and never on paid-up policies. Anything above the sum assured depends on LIC&#8217;s experience. Rohan&#8217;s premiums total about \u20b912.2 lakh before rebates, against a \u20b910 lakh guaranteed sum, so bonuses decide whether he gains.<\/span><\/p>\n<h4><b>Cover After Maturity: The Signature Feature<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">After the term ends, the policy does not close. If Rohan dies at 80, his nominee receives the basic sum assured of \u20b910 lakh, with no premiums due and no bonuses added. The cover shrinks from \u20b912.5 lakh to \u20b910 lakh at maturity and then holds steady. It is modest and fixed, but permanent, which few savings plans offer. The final sum can settle last expenses or leave a small legacy.<\/span><\/p>\n<h4><b>Rebates and Premium Modes<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Paying yearly earns a 2% rebate on tabular premium, and half-yearly earns 1%. Quarterly, monthly and salary deduction earn none. The high sum assured rebate is nil below \u20b95 lakh, then \u20b92.50 per \u20b91,000 of cover from \u20b95 lakh and \u20b94 from \u20b910 lakh. Sample premiums for \u20b92 lakh run from \u20b919,914 (age 50, 15-year term) down to \u20b96,517 (age 20, 35-year term). Short terms cost far more per year, and long terms cost far less.<\/span><\/p>\n<h4><b>Riders, Including Critical Illness<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Four riders exist: Accidental Death and Disability Benefit, Accident Benefit (pick one of these two), New Term Assurance and a Critical Illness Health Rider, with three the maximum in all. The critical illness rider is available only at inception and offers 15 illnesses, or 40 with an assisted living benefit, for up to 25 years. On a \u20b95 lakh rider with the 40-illness option, seven named conditions also trigger \u20b95,000 a month for 36 months, or \u20b91.8 lakh. Its premium may reach 100% of the base premium, while other life riders are capped at 30%.<\/span><\/p>\n<h4><b>Instalment Options for Maturity and Death Benefits<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Maturity money can arrive in instalments over 5, 10 or 15 years if you opt at least three months before the date. Say a \u20b914 lakh maturity arrives and you route 50% into ten yearly instalments. The \u20b97 lakh keeps earning interest while it waits, so each instalment exceeds \u20b970,000, and the first is paid on the maturity date. Minimum instalments are \u20b95,000 monthly, \u20b915,000 quarterly, \u20b925,000 half-yearly and \u20b950,000 yearly. The death benefit can be paid in instalments too, if you choose that during your lifetime.<\/span><\/p>\n<h4><b>Surrender Value and Policy Loans<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Year one returns nothing. Year two guarantees 30% of premiums paid, year three 35%, and years four to seven 50%. On a 35-year term, the guaranteed value reaches about 53% by year ten. Rohan, surrendering then with \u20b93.5 lakh paid, would see a guaranteed floor near \u20b91.9 lakh, plus a factor on vested bonuses. A loan is the gentler exit: up to 75% of that surrender value, about \u20b91.4 lakh, at 9.5% compounded half-yearly for loans sanctioned in 2024-25.<\/span><\/p>\n<h4><b>Missed Premiums, Paid-Up Status and Fine Print<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Grace is 30 days, or 15 for monthly mode. After one full year of premiums, a lapsed policy turns paid-up with benefits cut in proportion. If Rohan stops after seven years, his maturity paid-up sum assured is \u20b910 lakh x 7\/35, or \u20b92 lakh. After three full years of premiums, a death within six months of the first unpaid premium still pays the full sum assured less dues, and after five years that window stretches to twelve months. Suicide within 12 months of risk start limits the payout to 80% of premiums.<\/span><a href=\"https:\/\/www.coversure.in\/knowyourpolicy\"> <span style=\"font-weight: 400;\">Know Your Policy<\/span><\/a><span style=\"font-weight: 400;\"> turns the policy document into plain language.<\/span><\/p>\n<h3><b>Pros and Cons<\/b><\/h3>\n<h4><b>What works<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Cover continues after maturity with no further premiums.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Death cover during the term starts at 125% of the sum assured.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Declared bonuses become part of guaranteed benefits.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The death benefit has a 105%-of-premiums floor.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Instalment options and loans add flexibility.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A critical illness rider can be added at inception.<\/span><\/li>\n<\/ul>\n<h4><b>What to weigh<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Premiums run for the full term, 15 to 35 years.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The guaranteed sum alone does not return the premiums paid, so bonuses carry any gain.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Early surrender is costly, and year one returns zero.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Both the sum assured and the post-maturity cover are fixed, so inflation erodes them.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Cover is modest next to a pure term plan.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">It is sold offline only.<\/span><\/li>\n<\/ul>\n<h3><b>Who It Suits: Use Cases and Profiles<\/b><\/h3>\n<p><b>The young earner making a long promise to themselves.<\/b><span style=\"font-weight: 400;\"> Someone at 30 on a 35-year term matures at 65. A lump sum arrives as working life ends, and a permanent layer of cover stays behind.<\/span><\/p>\n<p><b>The late starter.<\/b><span style=\"font-weight: 400;\"> Take Neha, 40, with \u20b98 lakh on a 25-year term. The sample rate scales to about \u20b942,800 a year, and she matures at 65. A 50-year-old on a 15-year term with \u20b96 lakh pays roughly \u20b960,000 a year, close to \u20b99 lakh in total against a \u20b96 lakh guaranteed sum. Short terms compress the commitment and inflate the cost, so run the numbers first.<\/span><\/p>\n<p><b>The household that wants permanent, modest cover.<\/b><span style=\"font-weight: 400;\"> Lifelong cover can fund final expenses or a small legacy. Because it outlasts decades of paperwork, tell your family where it sits. Family Share in the<\/span><a href=\"https:\/\/coversure.onelink.me\/40Yt\/blog\"> <span style=\"font-weight: 400;\">CoverSure app<\/span><\/a><span style=\"font-weight: 400;\"> shows chosen relatives which policies exist.<\/span><\/p>\n<p><b>Who may look elsewhere:<\/b><span style=\"font-weight: 400;\"> buyers who need large cover per rupee, buyers who prefer limited-pay plans, and anyone seeking returns that comfortably beat inflation.<\/span><\/p>\n<table>\n<tbody>\n<tr>\n<td>\n<h3><b>The Verdict<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">New Jeevan Anand is a long, patient contract. It is worth considering if you can commit to 15 to 35 years of premiums, value permanent cover after maturity, and accept that everything above the guaranteed sum depends on bonuses. It is worth skipping if you want high cover per rupee, a short payment window, or growth that outpaces inflation. Term cover for protection plus a separate savings vehicle is a combination worth pricing against it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And if you already own an older LIC endowment policy, put it through the same test.<\/span><a href=\"https:\/\/policycheck.coversure.in\/lic\"> <span style=\"font-weight: 400;\">LIC Policy Check<\/span><\/a><span style=\"font-weight: 400;\"> shows what it would pay if you stopped today and its yearly return beside PPF, FDs and an index fund. If your exact plan is not listed yet, the page lets you ask to be told when it is.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Before buying, request the Benefit Illustration and Need Analysis, test your own age and term, and note that rates in LIC&#8217;s literature reset every May. For a second opinion, <\/span><a href=\"https:\/\/www.coversure.in\/?utm_source=blog&amp;utm_medium=website&amp;utm_campaign=blog&amp;utm_id=1#bookacall\"><span style=\"font-weight: 400;\">book a call with a CoverSure advisor.<\/span><\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>LIC New Jeevan Anand: The Endowment Plan That Refuses to Say Goodbye Quick Gist LIC&#8217;s New Jeevan Anand (Plan 715, UIN 512N279V03) is a participating, non-linked endowment plan that also provides lifelong cover. You choose a policy term of 15 to 35 years and pay premiums throughout it. If you die during the term, nominees [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1784,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[13],"tags":[121,122,85],"class_list":["post-1783","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-life-insurance","tag-endowment-plans","tag-lic","tag-whole-life-insurance"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.6 (Yoast SEO v22.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>LIC New Jeevan Anand 715: Benefits, Returns &amp; Review 2026<\/title>\n<meta name=\"description\" content=\"LIC New Jeevan Anand: Policy terms, maturity benefit, lifelong cover after maturity, bonuses, riders, surrender value, pros, cons and who it suits.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.coversure.in\/blog\/life-insurance\/lic-new-jeevan-anand-plan-715-meaning-benefits-returns-who-should-buy-it\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LIC New Jeevan Anand (Plan 715): Meaning, Benefits, Returns &amp; 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